In fact, Sue Blundell, Executive Director of English Australia, said that “Over 80% of international students learning English in Australia choose to study with an English Australia member college”.

The refreshed brand identity will support English Australia “adopting a more proactive role in the promotion of their member colleges with a renewed sense of relevance, engagement and attraction for international agents and overseas students respectively”.

Said Blundell, “We are in a clear position to lead the industry in engaging across the board with quality colleges, international agents and of course most importantly, international students. Students who are seeking world class tuition, caring and sensitive support and quality assurance will choose an English Australia member college that can provide the peace of mind these students, their families and recommending agents are looking for.”

The launch of the new English Australia branding is the forerunner of an exciting year of activities for the association that will culminate with the ‘Re‐shaping our Future’ English Australia Conference at the Sydney Convention and Exhibition Centre in September 2012.

English Australia represents over 100 member colleges throughout Australia that provide quality English language programs to students from around the world.