The Expo-Estudiante fair in Santiago attracts over 6,000 visitors and is the most important international education fair in Chile.

On April 26 & 27 2014, Expo-Estudiante will return to Santiago. The event will take place at the trendy W Hotel in Los Condes. This area is primarily inhabited by upper-mid and high income families.

This is your opportunity to target these wealthy Chilean students, in a well-respected and proven recruitment fair.

Chile – market overview

Key points about the Chilean market and BMI:

• Over 40% of Chile’s estimated population of 17 million lives in the Greater Santiago Area.
• The country has one of the strongest economies in Latin America and a high level of foreign trade.
• GDP grew 5.1% in 2010 & 6.5% in 2011 – achieved despite immense damage caused by the 8.8 magnitude earthquake that struck in February 2010.
• Chile holds the highest GDP per capita within Latin American countries.
• 39.5 %of the Chilean population is under 25 years old (source INE) and 31% of the Chilean population is under 19 (source INE).
• The literacy rate – the percentage of people age 15 or over who can read and write – is 97.1%.
• Chile was the first South American country to become a member of the OECD.
• Chile is the third-largest source of international students from Latin America for Australia (after Brazil and Colombia).