Quality English hosted its 100th mission in 15 years with its sister brand Quality Education, as its chief executive predicted a shift to more "collaborative" marketing by schools and agents.

Quality English and the Japanese Association of Overseas Studies have signed a MoU which bosses say will support, strengthen and promote co-operation.

The recent Quality English and Quality Education mission to South America targeted pioneering markets in Ecuador and Peru in a bid to connect with emerging agents. The tour also included events in Colombia.

Quality English (QE) has welcomed a new school already for 2014 - UK school St Georges International. It has also unveiled details of its first mission of the year, which will be to Baku in Azerbaijan and Almaty in Kazakhstan with sister organisation Quality Education (QEd).

Quality English, a marketing association for independent English language schools, hosted a mission to Moscow last month attended by over 30 agents and 16 schools from the UK, Ireland, Canada and the US. As part of its Autumn roadshow, QE held its second workshop in Budapest earlier this month.

Quality English (QE) has launched an innovative scheme to encourage education agents to make independent visits to its member schools located in eight countries around the world. Those that complete eight such visits can choose a two-week scholarship at one of those visited centres.

Taipei, Bangkok, Bogota and Mexico City were the four cities chosen by ELT marketing association, Quality English (QE), for its latest missions designed to enable their members to forge business links with education agencies in source markets.

Quality English (QE), a marketing association for independent English language schools that conform to universal high standards, took its members on a trade mission to Europe last month, to build relations with education agencies.