Amerigo Education, US. Svetlana Iakovleva has moved from the role of regional recruitment and academic projects director to the role of director of international enrolment management at Amerigo Education. Before that, Svetlana was responsible for recruiting academically strong students from the EE&CA market as soon as she joined Amerigo in 2017. This year Svetlana celebrates a 20-year anniversary of working in the international education industry. She is sure that being a part of this dynamic industry gives a great opportunity to grow personally and professionally by exploring educational systems in different countries as well as various areas of educator’s profession. Svetlana says: “There is a perception in the industry that the admissions work could be boring. These days it  is definitely not as it involves IT technologies, new platforms  to explore and data to analyse. I have a feeling that the enrolment work has become a part of ed tech and keeps moving into this direction.”