Birmingham City University, UK. Jemma has joined Birmingham City University as the Postgraduate and International Marketing Manager, bringing with her a wealth of education marketing experience. Previously International Marketing Manager at SMRS, Jemma was responsible for developing the international expertise within the agency and putting SMRS on the map by presenting at global conferences and working with organisations in the Netherlands, Estonia and further afield. Jemma is now responsible for increasing the profile of BCU across the globe, and has a keen eye on conversion. Prior to SMRS, Jemma was the International Marketing Manager at the University of Groningen.