Brazil’s outbound study surged by 14% in 2016, with more than 247,000 students studying abroad during the year as exchange rates improved, according to Belta, Brazil’s largest study travel association. HE-level study is also growing in popularity.
According to a recent survey, commissioned by BELTA, of education agencies and students, the economic crisis, decreased purchasing power, unemployment and currency depreciation all hindered language travel sales for Brazilian agents in 2015.
Despite economic and political tensions in key ELT source markets, national initiatives to promote foreign language learning and a strengthening link of languages to employability are continuing to drive demand for study abroad in Brazil, Spain, Russia and Turkey.
Brazilians are always looking for something extra, so the agents are putting together programmes that combine languages and other things... I think it’s part of our culture. We are always looking for something exclusive or different to try.
With a new website, a new board (in May) and an important 20th birthday reached, agency association BELTA in Brazil held a cocktail party this week to celebrate its success. It was hosted by Spain, keen to tap into Brazil's booming market...