Alumni are the most reliable source of accurate information for students looking to study in the UK and Europe, a new survey has shown. However, relatively few respondents cited alumni as their primary source of information.
Surveying 16,830 responses, the report found that on average students who had graduated from campuses in Asia earned more than their counterparts who had studied in Australia, Canada, New Zealand, the UK, US or Europe.
Almost 500 alumni, business leaders and dignitaries from China's education ministry were among the guests of an alumni event hosted by Coventry University in Shenzhen to celebrate the intellectual value of overseas students.
Business schools rely on strong graduate networks to attract prospective students and to serve as global brand ambassadors, however a new survey of graduates has found they are falling short when it comes to engaging with alumni.