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Wall Street English opens in Mongolia

English language course provider Wall Street English is expanding in Mongolia, launching a new franchise operation with partner company Metro Development Group Mongolia.

A view of the city's central square. Photo: Zazaa Mongolia / Wikimedia Commons

Another four centres will be opened in the coming four years in key urban areas across the wider region

The first centre is due to open shortly in Mongolia’s capital Ulan Bator, and another four centres will be opened in the coming four years in key urban areas across the wider region.

“There’s a gap in the market for a more modern, innovative and flexible branded English learning approach”

The new operation, WSE explained in a statement, will target a “gap in the market” opened by a lack of innovation in language teaching provision coupled with strong demand for English language learning.

“There’s a gap in the market for a more modern, innovative and flexible branded English learning approach.  The Wall Street English blended learning model seemed like the perfect match,” Odsuren Badarch, CEO of the Metro Development Group, said in a statement.

“It’s clear that what people value more than anything is flexibility in their learning, something that is currently not on offer in the adult English language learning market in the region.”

The English language tuition provider had announced expansion plans earlier this year as demand for English language tuition globally skyrockets.

“Mongolia represents the latest in a string of recent moves into new markets with, 21 new centre openings in 2018 and with more planned for 2019 as Wall Street English’s expansion plans are continuing apace,” Lex Baker, director of new business development at Wall Street English said in a statement.

“As globalisation continues, the adult English language market is growing with it. It has been estimated that the global value of the adult English language training market was in excess of US$28 billion in 2017 and it is forecast to grow by more than 80% over the next 5 years.”

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