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Sannam S4 acquires Asia-based consultancy

Sannam S4 has announced the acquisition of Singapore-based education consultancy Alumno as the international education services provider reveals an acceleration of its global expansion strategy.

Alumno founder and CEO Michael Bartlett will join the Sannam S4 Group Board of Directors. Photo: Sannam S4

"By expanding our geographic reach, we can more comprehensively serve our partners"

As part of the agreement, Alumno founder and CEO Michael Bartlett will join Sannam S4 as Global managing director, Education and will lead its ambitious international education sector strategy.

“We will also continue to build our education support platform in India, South East Asia and North America”

“Acquiring Alumno is an important part of our ambitious push to become the global partner of choice in the international education sector,” said Sannam S4 founder and CEO Adrian Mutton.

“By expanding our geographic reach, we can more comprehensively serve our partners at a time and in markets where they need us most.”

Alumno offers strategic advice and implementation support to universities, education organisations and governments on marketing and branding, transnational education, partnership development and student recruitment throughout the Asia region, and Bartlett’s 17 years’ of experience operating in the continent brings “deep experience in commercial education”.

At Alumno, he supported K-12 groups with operations and business development, advised education stakeholders on Asia market entry and distribution strategies.

Bartlett’s experience advising on TNE outreach corresponds with Sannam S4’s work fostering cross border TNE partnerships and research collaboration.

“Sannam S4 has always had an outstanding reputation as the go-to choice for education institutions for partnership in the international space, and I’m delighted to now be part of this global platform,” he said.

“The combination of Sannam S4’s existing capabilities and Alumno’s expanded range of services and additional expertise in the education sector in Asia provides tremendous opportunities for our partners to achieve greater success in the region.”

His appointment will also “spearhead a rapid expansion of Sannam S4’s interests across Asia and see the launch of new tech-enabled services in the region”, Lakshmi Iyer, executive director, Education, at Sannam S4 added.

“We will also continue to build our education support platform in India, South East Asia and North America, responding to the rapid changes in outbound student mobility from these regions to key destination markets,” she noted.

Sannam S4 currently operates in over 20 countries, employing more than 250 professionals with genuine local knowledge and expertise.

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