The Study in Australia website has launched a new resource hub to provide the international education sector with a central location to access reliable, relevant and timely information regarding major events such as the novel coronavirus.
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Aus: SIA website launches resource hub
New content, assets and materials are available to support communications regarding novel coronavirus in response to the government’s latest travel advice. Photo: Pexels The resource hub includes a suite of assets — in a range of effective formats — which can be adapted and shared with international students and members of the sector.
“Study in Australia is proactively listening to key audiences within the international education sector”
Specifically for novel coronavirus, the resource hub draws upon the latest news and information from key Commonwealth departments, state and territory destination agencies, and education peak bodies, providers and partners.
The platform was introduced at the recent Global Reputation Taskforce meeting, with members of the Council for International Education invited to contribute updated assets and materials.
State and territory bodies have received a collection of creative resources, which can be used across their digital channels to ensure a coordinated response to international students.
“Study in Australia is proactively listening to key audiences within the international education sector, gathering insights and sentiment from media content, social media and on-the-ground conversations with international students and education agents,” a statement on the website explained.
“These insights are being shared on a regular basis with members of the Global Reputation Taskforce, to help inform their respective communications efforts.”
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