Casita, MENA. Sameh Soliman joined Casita.com in January 2020 as the Regional Partnerships Manager, MENA. Sameh brings extensive experience in student recruitment and study abroad having worked across a variety of higher education and vocational education institutions. Sameh’s role focuses on providing strategy and support for new and existing partners across the Middle East & North Africa along with further developing Casita’s brand across the region. Prior to joining Casita.com, Sameh worked at UCFB where he led the international student recruitment department. Similarly, at BPP University, a UK private university, Sameh developed a highly successful network of global partnerships delivering marketing and student recruitment objectives for the BPP group.