LAL Language Centres, UK. Will has recently moved from being Business Development Manager at HFS London, where he worked for three years, to taking up a new position as Chief Commercial Officer at LAL Language Centres. He very much looks forward to expanding the commercial operations of LAL by overseeing sales and marketing operations in a variety of channels. A fluent speaker of French, Will has had over 15 years of experience in the EFL sector, and much of that has been spent in sales and marketing positions. He looks forward to putting his energy and experience into good use in his new role.