The Ambassador Platform, Global. Arthur Lane has recently accepted the role of VP, partnerships (North America) with The Ambassador Platform, a leading peer-to-peer student recruitment platform recently acquired by IDP. Artie’s mission will be to spread the word on how peer-to-peer is reshaping international and domestic student recruitment, with a special focus on partnering with internal marketing teams to drive every part of the student journey toward enrolment. Artie’s experience in the higher education space includes previous engagements at Cialfo, IntelliBoard, and teaching assignments at various colleges and continuing education teams across Ontario, Canada. Speaking of his new role, he said: “I’m looking forward to visiting with our valued clients, and meeting new potential partners, especially over the next month or two. Let me know if we can chat about your student recruitment and marketing needs!”